del.icio.us
is a website where you store and share all your bookmarks. You can browse other people bookmarks and sort and search by ‘tags’, which are words/categories assigned to links so that you know what they are.
It’s not new or anything, but anyway I am going to tell you why you should use it even though it sounds frankly a bit frivolous.
Here is what it does, from my geeky plannery point of view.
1. storing all your bookmarks online
Even though I have 2 computers (a work laptop and a home one), I don’t find this very useful at all. Any takers?
2. super surfing
My old flatmate at uni was brilliant at amusing himself by surfing, and affectionately referred to it simply as ‘clicking’. We spent hours finding things like articles about new species of squid, or the entire script from Ace Ventura 2 and so on.
Try going to http://del.icio.us and searching for a couple of tags of whatever you’re interested in – I guarantee you will find something useful, fantastic or interesting.
3. “people who liked this link also liked…”
Once you have found a good link, then you can see who has listed it as a favourite, and crucially, what else they have listed as favourites. As a planner, I try to find and read all the good sources of knowledge and info about new consumer trends, advertising, bits of industry thinking and so on. So I found some people who I guessed are advertising/marketing strategy or researchers (by warrant of what they had already bookmarked), and started pillaging all their good bookmarks. In under five minutes I had found:
a good site about emerging consumer trends that I hadn’t found before
http://news.agendainc.com/
about 100+ tips on how to think creatively, and aids to problem solving
from lifehack.org
a blog all about how technology is changing the face of marketing communications
http://www.micropersuasion.com/
http://www.influxinsights.com/
a good blog: Influx Insights is a weblog with articles about emerging trends that matter to brands
You can also set it up so it automatically sends you new links from either certain people, or with certain tags on them.
There is some geekier functionality, e.g. pretty much everything on it has an RSS feed, and you can send people bookmarks (this would be useful if you were working on a project with someone).
Anyway it’s good, check it out.
If you want to, you can see and search all of my bookmarks! Right now they are mostly work related so no saucy stuff. That’s here: http://del.icio.us/dead_insect
It’s not new or anything, but anyway I am going to tell you why you should use it even though it sounds frankly a bit frivolous.
Here is what it does, from my geeky plannery point of view.
1. storing all your bookmarks online
Even though I have 2 computers (a work laptop and a home one), I don’t find this very useful at all. Any takers?
2. super surfing
My old flatmate at uni was brilliant at amusing himself by surfing, and affectionately referred to it simply as ‘clicking’. We spent hours finding things like articles about new species of squid, or the entire script from Ace Ventura 2 and so on.
Try going to http://del.icio.us and searching for a couple of tags of whatever you’re interested in – I guarantee you will find something useful, fantastic or interesting.
3. “people who liked this link also liked…”
Once you have found a good link, then you can see who has listed it as a favourite, and crucially, what else they have listed as favourites. As a planner, I try to find and read all the good sources of knowledge and info about new consumer trends, advertising, bits of industry thinking and so on. So I found some people who I guessed are advertising/marketing strategy or researchers (by warrant of what they had already bookmarked), and started pillaging all their good bookmarks. In under five minutes I had found:
a good site about emerging consumer trends that I hadn’t found before
http://news.agendainc.com/
about 100+ tips on how to think creatively, and aids to problem solving
from lifehack.org
a blog all about how technology is changing the face of marketing communications
http://www.micropersuasion.com/
http://www.influxinsights.com/
a good blog: Influx Insights is a weblog with articles about emerging trends that matter to brands
You can also set it up so it automatically sends you new links from either certain people, or with certain tags on them.
There is some geekier functionality, e.g. pretty much everything on it has an RSS feed, and you can send people bookmarks (this would be useful if you were working on a project with someone).
Anyway it’s good, check it out.
If you want to, you can see and search all of my bookmarks! Right now they are mostly work related so no saucy stuff. That’s here: http://del.icio.us/dead_insect
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